We Acquire, Scale, and Power the Next Generation of
eCommerce Brands
About
Us
Our Story
It started with a simple question:
Why is it so hard for amazing eCommerce founders to exit on their terms?
After scaling and selling our own online brands, we saw a gap in the market. Big buyers treated brands like spreadsheets. Brokers made founders do all the heavy lifting. And no one seemed to care about the long-term health of the business—or its people.
So we built something different.
A founder-first platform that combines capital, infrastructure, and empathy. A company that respects the hustle, honors the product, and builds brands with soul. From our first acquisition to every deal that follows, our north star remains the same:
Empower founders. Elevate brands. Execute with integrity
Who We Are
We’re a team of eCommerce entrepreneurs, growth marketers, operators, and investors with one shared mission: to acquire and grow exceptional online brands. We’ve launched, scaled, and exited businesses ourselves—so we understand the passion and pressure that comes with building something from the ground up.
At our core, we’re brand builders. We combine hands-on operational experience with deep technical expertise to help digital businesses unlock their next stage of growth. Our approach is founder-friendly, data-driven, and long-term focused.
We don’t believe in one-size-fits-all. Every brand has a story—and we’re here to preserve its identity, protect its customers, and power its future.
Our Vision
To build the most trusted and dynamic ecosystem of digital-first consumer brands in the world.
We envision a future where independent eCommerce brands don’t fade—they scale. Where entrepreneurs can exit on their terms and know their legacy will be carried forward with purpose and precision.
Our goal is to bring operational excellence, strategic capital, and marketing firepower to brands with potential—amplifying what makes them special, while unlocking new growth across channels, markets, and platforms.
We’re not just buying businesses.
We’re building the next generation of consumer favorites—sustainably, profitably, and with heart.
What
We
Offer
Founder-Friendly Acquisitions
Get a fair, transparent offer for your business with flexible deal structures, earnouts, and optional ongoing involvement. We tailor every acquisition to fit your goals.
Operational Expertise
From supply chain optimization to customer experience, we bring hands-on experience and proven systems that drive efficiency, profitability, and scale.
Marketing That Converts
Our in-house growth team supercharges performance across paid ads, SEO, email, retention, and influencer channels—built to scale your brand fast and profitably.
Multi-Channel Expansion
Whether you’re on Shopify, Amazon, or both—we help expand your reach into marketplaces, wholesale, retail, and global distribution.
Financial and Strategic Backing
With access to growth capital, strategic resources, and a dedicated team, we ensure your brand is positioned to thrive in the next stage of its journey.
Why
Us
Not private equity
We’re builders, just like you. At our core, we believe that great brands deserve more than a spreadsheet valuation and a quick flip. We bring experience, integrity, and a long-term mindset to every acquisition—because we know what it takes to create something meaningful online.
We’ve Been in Your Shoes
We’ve launched, scaled, and sold our own eCommerce brands. We understand your challenges, and we respect your work.
Your Brand, Respected
We protect what makes your brand special—from the product to the customer community. Your vision doesn’t disappear—it evolves.